That's how it is. After a few months of works ... the doors of our mythical store of the L’Illa Diagonal Shopping Center, in Barcelona reopened.
With it, there is a new store concept that is born with the vocation of fleeing conventions and reversing our origins.
The store is located in the same premises that already occupied, at the -1 plant of the mall.
The ones in charge of leading this new concept of interior design are Pol Castells and Benito Escat, the tandem that integrates Quintana Partners.
The palette of green and white, predominant in our stores so far, opens the way to warmer ranges in which ocher and terracottes predominate. As materials, wood continues to be the protagonist in an articulated and molded exhibition space to simulate a clay finish, evocative of the primitive spirit that identifies the brand.
The renovated space continues to focus on the product, so that the furniture and color palette have worked to enhance the fashion, accessories and gifts that make up the unique offer.
As for the product selection, the store maintains the combination of categories that exists in the rest of the stores, but, as a novelty, it gives an outstanding place to the smell section with a corner dedicated exclusively to candles, incenses and household fragrances.
If you are in Barcelona, do not hesitate to pass and Tell us Hello!
"The L’Illa store is very special for us, since it was there that we opened the second store of the group in 1994."
The ones in charge of leading this new concept of interior design are Pol Castells and Benito Escat, the tandem that integrates Quintana Partners.
“We opt for them because we were not looking for a simple reform. The challenge was to tell our story. Talk from the present about our origins, through colors, lighting, furniture and product exposure. "With an area of 280m2, the store invites the visitor to enter a quiet environment, recovering the primitive spirit that laid the origins of the brand under the concept of "cave" that inspired our first stores Natura In 1992. This idea now translates into a winding space, organic forms, embodied in terrible colors, noble materials and dim lighting that transport us to our origins.
The palette of green and white, predominant in our stores so far, opens the way to warmer ranges in which ocher and terracottes predominate. As materials, wood continues to be the protagonist in an articulated and molded exhibition space to simulate a clay finish, evocative of the primitive spirit that identifies the brand.
The renovated space continues to focus on the product, so that the furniture and color palette have worked to enhance the fashion, accessories and gifts that make up the unique offer.
As for the product selection, the store maintains the combination of categories that exists in the rest of the stores, but, as a novelty, it gives an outstanding place to the smell section with a corner dedicated exclusively to candles, incenses and household fragrances.
If you are in Barcelona, do not hesitate to pass and Tell us Hello!
